JoLoop is a multi-functional mobile-app for enthusiasts of all levels of fitness that helps users find the right class while making friends and activating promotions. I was asked to re-design their logo while incorporating the infinity loop motif from their previous identity. The result is a friendly yet sophisticated word-mark that suggest cycles and levels. The mobile app design utilizes icons and list organization to make for a straightforward and easy to use interface.
logo design, app design